Part-time / Werkstudent Online Marketing & Digital Communication (f/m/d)

Job description

We are looking for a part-time Werkstudent for Online Marketing & Digital Communication, based in the center of Hamburg (w/m/d)

Your role and responsibility:

  • Supporting the Online Marketing Manager, in planning, implementing and optimizing social media, e-mail, CRM-based and SEO campaigns
  • You will work towards maintaining and growing our freshly launched website ( and its content into a hub and vital source for all topics marketing, sales and services automation as well as process optimization
  • You will support the "content production flow" on all our communication channels including website, Linkedin, Xing, Twitter - coordinating agencies, content producers and graphics designers towards delivering and distributing cutting edge content and getting it in the hands of our target audience
  • You can leverage the latest digital tools to provide our clients a unique experience and best possible service, such as: Hubspot, Intercom, Wordpress, Google Tag Manager (GTM), Google Analytics, Google Ads, Linkedin and Xing Ads, the FreshWorks cloud stack, Amazon AWS and many more
  • You will support keyword and market analysis in order to support data driven content and advertising strategies

Job requirements

What you bring to the table:

  • During your business, technical or media-related studies, you gained first experience in the workplace in managing and being responsible for multiple projects
  • You are a self-starter and have a "can do" mentality, eager to get ahead in all things online and content marketing
  • Intermediate knowledge of Google products (GTM, Analytics, Ads)
  • Advanced Excel, Powerpoint skills as well as a thirst to advance in business intelligence (BI) skills to support day-to-day tasks
  • Understanding of Linkedin Ads and Hubspot (or similar tools and CRMs) is a plus
  • Good prioritization and time-management skills
  • Solid understanding of on-page SEO, off-page is a plus
  • First experience in CRM-management technics are appreciated
  • Language skills: Fluent in English and ideally German
  • We will teach you: all about online advertising and advanced tracking / distribution, in-bound strategies to maximize engagement rates and CLV with users on websites and minimize CAC, content strategies for thought leadership

What we offer:

  • Choose your equipment: Mac or PC
  • Modern office and conferencing
  • Public transportation 50 meters
  • Drinks flatrate, fruits & snacks
  • Personal learning & training budget
  • Team events and building activities
  • Proximity to academic environment
  • Learn & teach culture
  • High degree of autonomy
  • Home office / remote work possible